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How do I optimize my company profile?

In this article, you will learn how to transform your 12Build profile into a powerful digital business card. By fully completing your company information, reference projects, and certifications, you will increase your visibility and convince general contractors of your expertise.

What will you find in this article?

  • Updating company information: Managing basic information, your logo, and core activities.

  • Adding additional materials: How to link documents, company profiles, and social media.

  • Adding references: Uploading projects, certificates, and quality labels to build trust.

Summary

An optimal company profile includes up-to-date contact information, relevant STABU/RAW activities, and visual evidence of completed projects. By also adding certificates and labels, you’ll rank higher in search results and be selected more quickly for relevant requests.

Requirements and Target Audience

This article is intended for subcontractors who want to maximize their visibility in the 12Build database. You need access to your own company account to make these changes.

Update company information

The foundation of your profile starts with accurate information and proper categorization.

  1. In the main menu, click Company Profile or, on the dashboard, click Edit Company Profile. 

  2. Go to the General tab to check your company name, website, phone number, and Chamber of Commerce number.

  3. Upload your company logo in PNG or JPG format for a professional look. [Image: The General tab with the logo upload option]

  4. Navigate to Activities and select the sectors, activities, and usage functions that fit your business. 

Add additional content

Enrich your profile by adding documents and images.

  1. Additional documents: Upload documents and specify for each file whether they should be visible only on your profile or automatically included with proposals. 

  2. Company overview: Add photos of your office, equipment, or team to give a good impression of your organization.

  3. Links and social media: Link your LinkedIn or Facebook page and add any external links to other business names.

Add references

Demonstrate your experience by showcasing projects and certifications.

  1. In the menu under 'Company Profile,' click on References.

  2. Projects: Add reference projects with project name, type of work, location, and images. 

  3. Certificates & Labels: Select the relevant certificates, quality labels, or industry associations and upload the corresponding supporting documents.

    • Note: If a certificate is missing, please email databasebeheer@12build.com.

    • If no certificates apply, select the option "[company name] has no certifications" to maintain your profile score at [100%]. 

Frequently Asked Questions (FAQ)

Question: Why is the percentage next to my references important? Answer: This percentage indicates how complete your profile is. A higher percentage ensures a better position in the search results of General contractors, as they prefer transparent partners.

Question: Can I also delete documents? Answer: Yes, via the "Additional Documents" or "References" tabs, you can use the trash can icon to immediately delete outdated files or projects.

Troubleshooting

  • Symptom: My logo or project photos are not uploading.

    • Cause: The file type is not supported or the file is too large.

    • Solution: Use only PNG or JPG files and ensure that the file size remains within the limits of [Enter the limit here].

  • Symptom: I am not being found based on my specific work.

    • Cause: The selected 'Activities' are too general or incorrectly linked.

    • Solution: Under the 'Activities' tab, check that you have selected all relevant subcategories that contractors can filter by.